News | 19.12.22

Insurance giant joins our fight against period poverty

box of Hey girls panty liners

We are thrilled to have insurance industry giant AXA on board in our fight against period poverty.

AXA UK, the British branch of the business, is now stocking our environmentally friendly period products free to all employees across its network of 22 offices. Products are supplied in all female and gender-neutral washrooms.

The partnership comes after employees expressed rave reviews following a period dignity trial in its Teesside, Bristol and Bolton offices.

Every purchase made through the partnership will be matched with a donation to community partners through our “buy one, give one” model.

Daisy Williams, our Partner and Contracts Manager, said: “We are delighted to have AXA UK join us in our fight to end period poverty and introduce period dignity schemes across the UK.

“Providing their teams with free period products not only shows a commitment to their workforce, but their support to make the UK a fairer place to live for all people who have periods.

“This is a very exciting partnership for Hey Girls and we look forward to working with AXA as our fight continues.”

AXA UK is committed to building a brilliant place for employees to work, with a strong belief in an engaged and diverse workforce.

Four employee resource groups help build an inclusive workplace, including AXA Balance which promotes gender equality.

Zoe Ashdown, Head of People Engagement, Culture and Strategy at AXA UK, added: “We are very proud to be working with Hey Girls to help end period poverty and remove the stigma around periods.

“Supporting the wellbeing of our employees is a top priority and we are pleased to offer this solution in a sustainable way.”

We continue to call on more businesses across the UK to make the pledge and introduce period dignity schemes for their staff.

Partnering with Hey Girls not only helps build inclusivity and a fairer workplace, it also helps some of the most vulnerable people in our society – with community partners including foodbanks, women’s refuges and homeless shelters.

To learn more about how period dignity schemes can benefit your business, visit our For Employers page.

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